{"id":33,"date":"2009-08-20T14:58:00","date_gmt":"2009-08-20T14:58:00","guid":{"rendered":"http:\/\/www.ativaesporte.com\/?p=36"},"modified":"2024-06-26T10:22:19","modified_gmt":"2024-06-26T10:22:19","slug":"sony-ericsson-and-wta-tour","status":"publish","type":"post","link":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/","title":{"rendered":"Sony Ericsson and WTA Tour \u2013 Recreating a classic"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]Sony Ericsson found a very interesting way to promote the Toronto tournament of the WTA Tour.<\/p>\n<p>The company literally stopped the traffic at Yonge Street, one the busiest in Toronto, to promote a match between Ana Ivanovic and Caroline Wozniacki (see below).<\/p>\n<div align=\"center\"><object width=\"560\" height=\"340\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/7U3VY0J7snk&amp;hl=pt-br&amp;fs=1&amp;\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"560\" height=\"340\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/7U3VY0J7snk&amp;hl=pt-br&amp;fs=1&amp;\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div>\n<p>The promotion is indeed very cool and it resembles a classic Nike ad in which Andre Agassi and Pete Sampras play against each other in the streets of New York (below).<\/p>\n<div align=\"center\"><object width=\"425\" height=\"344\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/KniY8jx-LI8&amp;hl=pt-br&amp;fs=1&amp;\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"425\" height=\"344\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/KniY8jx-LI8&amp;hl=pt-br&amp;fs=1&amp;\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sony Ericsson found a very interesting way to promote the Toronto tournament of the WTA Tour. The company literally stopped the traffic at Yonge Street, one the busiest in Toronto, to promote a match between Ana Ivanovic and Caroline Wozniacki (see below). The promotion is indeed very cool and it resembles a classic Nike ad [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p>Sony Ericsson found a very interesting way to promote the Toronto tournament of the WTA Tour.<\/p><p>The company literally stopped the traffic at Yonge Street, one the busiest in Toronto, to promote a match between Ana Ivanovic and Caroline Wozniacki (see below).<\/p><div align=\"center\"><object width=\"560\" height=\"340\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/7U3VY0J7snk&hl=pt-br&fs=1&\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"560\" height=\"340\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/7U3VY0J7snk&hl=pt-br&fs=1&\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div><p>The promotion is indeed very cool and it resembles a classic Nike ad in which Andre Agassi and Pete Sampras play against each other in the streets of New York (below).<\/p><div align=\"center\"><object width=\"425\" height=\"344\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/KniY8jx-LI8&hl=pt-br&fs=1&\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"425\" height=\"344\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/KniY8jx-LI8&hl=pt-br&fs=1&\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div>","_et_gb_content_width":"","footnotes":""},"categories":[3343],"tags":[],"class_list":["post-33","post","type-post","status-publish","format-standard","hentry","category-ingles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte\" \/>\n<meta property=\"og:description\" content=\"Sony Ericsson found a very interesting way to promote the Toronto tournament of the WTA Tour. The company literally stopped the traffic at Yonge Street, one the busiest in Toronto, to promote a match between Ana Ivanovic and Caroline Wozniacki (see below). The promotion is indeed very cool and it resembles a classic Nike ad [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/\" \/>\n<meta property=\"og:site_name\" content=\"Ativa Esporte\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ativaesporte\" \/>\n<meta property=\"article:published_time\" content=\"2009-08-20T14:58:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-26T10:22:19+00:00\" \/>\n<meta name=\"author\" content=\"guiguimaraes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ativaesporte\" \/>\n<meta name=\"twitter:site\" content=\"@ativaesporte\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"guiguimaraes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/\"},\"author\":{\"name\":\"guiguimaraes\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#\\\/schema\\\/person\\\/be18e87577a425c7896b6161badaea6b\"},\"headline\":\"Sony Ericsson and WTA Tour \u2013 Recreating a classic\",\"datePublished\":\"2009-08-20T14:58:00+00:00\",\"dateModified\":\"2024-06-26T10:22:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/\"},\"wordCount\":157,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#organization\"},\"articleSection\":[\"Ingl\u00eas\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/\",\"url\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/\",\"name\":\"Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#website\"},\"datePublished\":\"2009-08-20T14:58:00+00:00\",\"dateModified\":\"2024-06-26T10:22:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/en\\\/sony-ericsson-and-wta-tour\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sony Ericsson and WTA Tour \u2013 Recreating a classic\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#website\",\"url\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/\",\"name\":\"Ativa Esporte\",\"description\":\"Consultoria criativa de marketing esportivo associada \u00e0 Synergy Sponsorship\",\"publisher\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#organization\",\"name\":\"Ativa Esporte\",\"url\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"Ativa Esporte\"},\"image\":{\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ativaesporte\",\"https:\\\/\\\/x.com\\\/ativaesporte\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/#\\\/schema\\\/person\\\/be18e87577a425c7896b6161badaea6b\",\"name\":\"guiguimaraes\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g\",\"caption\":\"guiguimaraes\"},\"url\":\"https:\\\/\\\/robertoveiga.com.br\\\/aaaaa\\\/author\\\/guiguimaraes\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/","og_locale":"pt_BR","og_type":"article","og_title":"Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte","og_description":"Sony Ericsson found a very interesting way to promote the Toronto tournament of the WTA Tour. The company literally stopped the traffic at Yonge Street, one the busiest in Toronto, to promote a match between Ana Ivanovic and Caroline Wozniacki (see below). The promotion is indeed very cool and it resembles a classic Nike ad [&hellip;]","og_url":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/","og_site_name":"Ativa Esporte","article_publisher":"https:\/\/www.facebook.com\/ativaesporte","article_published_time":"2009-08-20T14:58:00+00:00","article_modified_time":"2024-06-26T10:22:19+00:00","author":"guiguimaraes","twitter_card":"summary_large_image","twitter_creator":"@ativaesporte","twitter_site":"@ativaesporte","twitter_misc":{"Escrito por":"guiguimaraes","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/#article","isPartOf":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/"},"author":{"name":"guiguimaraes","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#\/schema\/person\/be18e87577a425c7896b6161badaea6b"},"headline":"Sony Ericsson and WTA Tour \u2013 Recreating a classic","datePublished":"2009-08-20T14:58:00+00:00","dateModified":"2024-06-26T10:22:19+00:00","mainEntityOfPage":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/"},"wordCount":157,"commentCount":0,"publisher":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#organization"},"articleSection":["Ingl\u00eas"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/","url":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/","name":"Sony Ericsson and WTA Tour \u2013 Recreating a classic - Ativa Esporte","isPartOf":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#website"},"datePublished":"2009-08-20T14:58:00+00:00","dateModified":"2024-06-26T10:22:19+00:00","breadcrumb":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/sony-ericsson-and-wta-tour\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/robertoveiga.com.br\/aaaaa\/"},{"@type":"ListItem","position":2,"name":"Sony Ericsson and WTA Tour \u2013 Recreating a classic"}]},{"@type":"WebSite","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#website","url":"https:\/\/robertoveiga.com.br\/aaaaa\/","name":"Ativa Esporte","description":"Consultoria criativa de marketing esportivo associada \u00e0 Synergy Sponsorship","publisher":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/robertoveiga.com.br\/aaaaa\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#organization","name":"Ativa Esporte","url":"https:\/\/robertoveiga.com.br\/aaaaa\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"Ativa Esporte"},"image":{"@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ativaesporte","https:\/\/x.com\/ativaesporte"]},{"@type":"Person","@id":"https:\/\/robertoveiga.com.br\/aaaaa\/#\/schema\/person\/be18e87577a425c7896b6161badaea6b","name":"guiguimaraes","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0befd0846fe7767d9a9c0ac38e3ba3567384ffeda1e4fd8f04c163cacd0e9957?s=96&d=mm&r=g","caption":"guiguimaraes"},"url":"https:\/\/robertoveiga.com.br\/aaaaa\/author\/guiguimaraes\/"}]}},"_links":{"self":[{"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/posts\/33","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/comments?post=33"}],"version-history":[{"count":1,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/posts\/33\/revisions"}],"predecessor-version":[{"id":170747,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/posts\/33\/revisions\/170747"}],"wp:attachment":[{"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/media?parent=33"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/categories?post=33"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/robertoveiga.com.br\/aaaaa\/wp-json\/wp\/v2\/tags?post=33"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}