{"id":47,"date":"2010-01-24T18:03:00","date_gmt":"2010-01-24T18:03:00","guid":{"rendered":"http:\/\/www.ativaesporte.com\/?p=50"},"modified":"2024-06-26T10:18:58","modified_gmt":"2024-06-26T10:18:58","slug":"scotts-and-mlb","status":"publish","type":"post","link":"https:\/\/robertoveiga.com.br\/aaaaa\/en\/scotts-and-mlb\/","title":{"rendered":"Scotts and MLB \u2013 Fit and potential"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<a href=\"http:\/\/3.bp.blogspot.com\/_HbHWMVgJv2M\/S1yLfwspZYI\/AAAAAAAAAUk\/eYGJMvvH1xw\/s1600-h\/Post+47.gif\"><img decoding=\"async\" id=\"BLOGGER_PHOTO_ID_5430368628466345346\" style=\"margin: 0px 0px 10px 10px; width: 205px; float: right; height: 82px; cursor: hand;\" src=\"http:\/\/3.bp.blogspot.com\/_HbHWMVgJv2M\/S1yLfwspZYI\/AAAAAAAAAUk\/eYGJMvvH1xw\/s320\/Post+47.gif\" alt=\"\" border=\"0\" \/><\/a>Normally, <a href=\"http:\/\/www.ativaesporte.com\/\">Ativa Esporte<\/a> talks about best practices in activation. However, this time, we\u00b4ll discuss the potential of a recently signed partnership. In the early days of 2010, <a href=\"http:\/\/bit.ly\/81BG1I\">an agreement between Scotts Lawns and Major League Baseball was announced<\/a>.<\/p>\n<p>With an unprecedented number of stadiums using natural grass (28 out of 30), the fit and the possibility of success are enormous. Out of the blocks, the company is launching seeds and fertilizers of each of the 28 stadiums.<\/p>\n<p>Let\u00b4s wait and hope to, soon, have a post here about the Scotts promotions on baseball and the MLB sponsorship (and not croquet, like the video below).<\/p>\n<div align=\"center\"><object width=\"320\" height=\"265\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/Drt-20lpRHg&amp;hl=pt_BR&amp;fs=1&amp;\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"320\" height=\"265\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/Drt-20lpRHg&amp;hl=pt_BR&amp;fs=1&amp;\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div>\n<p>Any suggestions to the company\u00b4s marketers?<\/p>\n<p>Sports marketing, activation, Scotts Lawn, MLB<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Normally, Ativa Esporte talks about best practices in activation. However, this time, we\u00b4ll discuss the potential of a recently signed partnership. In the early days of 2010, an agreement between Scotts Lawns and Major League Baseball was announced. With an unprecedented number of stadiums using natural grass (28 out of 30), the fit and the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":170182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p><a href=\"http:\/\/3.bp.blogspot.com\/_HbHWMVgJv2M\/S1yLfwspZYI\/AAAAAAAAAUk\/eYGJMvvH1xw\/s1600-h\/Post+47.gif\"><img id=\"BLOGGER_PHOTO_ID_5430368628466345346\" style=\"margin: 0px 0px 10px 10px; width: 205px; float: right; height: 82px; cursor: hand;\" src=\"http:\/\/3.bp.blogspot.com\/_HbHWMVgJv2M\/S1yLfwspZYI\/AAAAAAAAAUk\/eYGJMvvH1xw\/s320\/Post+47.gif\" alt=\"\" border=\"0\" \/><\/a>Normally, <a href=\"http:\/\/www.ativaesporte.com\/\">Ativa Esporte<\/a> talks about best practices in activation. However, this time, we\u00b4ll discuss the potential of a recently signed partnership. In the early days of 2010, <a href=\"http:\/\/bit.ly\/81BG1I\">an agreement between Scotts Lawns and Major League Baseball was announced<\/a>.<\/p><p>With an unprecedented number of stadiums using natural grass (28 out of 30), the fit and the possibility of success are enormous. Out of the blocks, the company is launching seeds and fertilizers of each of the 28 stadiums.<\/p><p>Let\u00b4s wait and hope to, soon, have a post here about the Scotts promotions on baseball and the MLB sponsorship (and not croquet, like the video below).<\/p><div align=\"center\"><object width=\"320\" height=\"265\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/Drt-20lpRHg&hl=pt_BR&fs=1&\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"320\" height=\"265\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/Drt-20lpRHg&hl=pt_BR&fs=1&\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/div><p>Any suggestions to the company\u00b4s marketers?<\/p><p>Sports marketing, activation, Scotts Lawn, MLB<\/p>","_et_gb_content_width":"","footnotes":""},"categories":[3343],"tags":[],"class_list":["post-47","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ingles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scotts and MLB \u2013 Fit and potential - Ativa Esporte<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/robertoveiga.com.br\/aaaaa\/en\/scotts-and-mlb\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scotts and MLB \u2013 Fit and potential - Ativa Esporte\" \/>\n<meta property=\"og:description\" content=\"Normally, Ativa Esporte talks about best practices in activation. 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